September 18th, 2014
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It’s not just online business but any form of business requires a business plan. Especially if you are hoping for a successful startup and running it a long term of period, a detail business plan is required. But that doesn’t mean you can’t start a business without a business plan. It just basically means if you really want to start a business, do it right for good. A lot of money, time and effort will be effectively use without much waste via a proper organize business plan.
So how do we write a business plan? Check out Guide to write a Business plan from Discover Business. The page has a lot of tools, examples and resources. I have to say it is a long list. It might take some time to actually go through all of them. If you are still interested in starting a business and hoping to write a business plan after reading the page, congratulation. That means you have pass the first stage of having a proper mindset for a businessman. It is that much work, preparation and troublesome to build a successful business. Most important of all success is not guarantee even if you make a perfect business plan. A good business plan will score a higher chance of success but not 100% guarantee success. You still need a push of luck to get through the door of success.
Don’t worry about following all the steps presented in the page to write your business plan. Just do what you can and give your best shot. The business plan does not have to be perfect. It is just a guideline to make sure that you stay on the plan as intended. Remember that your goal is to start a business, not writing a business plan. So try not to spend too much time on paper work. Take action and just do it. You can continue to update and improve your business plan even after starting your business. It’s a long way to go but it is always good to be prepared.
September 16th, 2014
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Check out this infographic from FundersandFounders. Do you want to get a stable job or an entrepreneur? The world is evolving continuously. Do you think you have a stable job? Well, think again. Usually you won’t think about that unless you are hit by recession. No job is permanent or stable even if they say so. But that’s not the reason to jump out and become an entrepreneur. Companies will hire more entrepreneurs and more people will become entrepreneurs. That is the current trend. But still there is a need of permanent job. So don’t worry if you can’t find a job. Most of the companies around the world will be a mixture of entrepreneurs and permanent job. It gives the flexibility for company to manage their headcounts and budget nicely. Especially when there is a need for short term project, it is best to just hire entrepreneurs.
So the question is do you want to become an entrepreneur or not. Well, it is kind of depends on the lifestyle and goal you are targeting.
September 14th, 2014
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Most of us knows how to build a multi-screen site. But if you are seriously trying to attract customers for your business, you might need some help from the professionals. Perhaps you might need to hire others to help create a good multi-screen site. Check out the blog post title “Work with a vendor to improve your mobile user experience” from Google Inside AdSense.
There are three certified vendor partners that can help create and optimize mobile sites. The question is do we really need it. Below are some of the things that I will consider before I hire somebody to create my mobile site.
Do I really need a good mobile site for my business?
Getting a mobile site basically means targeting mobile users. If my business is mostly mobile users, I’ll need a good mobile site to keep in touch with my customers. And I certainly need to optimize my mobile site for profits.
Do I have the budget to hire a vendor?
If I really need to optimize my mobile site, I need to prepare a budget for it. At least I plan to get it sometime in the future when I have the money.
Do I really need to hire Google certified vendor partners?
There are so many companies and freelancers that can build and optimize mobile site nicely. Why should I choose Google certified vendor partners? I will ask them this question before hiring them. What makes them so special?
P/S: I hope to earn more money from AdSense if I hire Google certified vendor partners to create and optimize my mobile site. I guess there is no guarantee for that. I wonder if my mobile site will rank higher too.
September 12th, 2014
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If you are a Google AdSense publisher, please check out the blog post title “Google AdSense answers multi-screen FAQs” from Google Inside AdSense and let me know what you think about it. Honestly, I think the 5 questions and answers are very obvious. Below are my answers to the 5 questions.
Optimizing websites for multiple screens requires resources and commitment. Is it worth my time and investment?
Of cause it is worth the time and investment. If not Google won’t be pushing and promoting it. But success is not guarantee. Do it on your own risk. From the other point of view, you still can become success even without the use of multi-screen feature.
I’m planning to create a responsive website. How are responsive ad units performing?
Of cause it is performing well. If not Google will drop the feature faster than you can imagine. Again it also does not guarantee success. It just means that overall percentage Google is making a profit out from it.
What are the best practices for mobile site ad placement?
It’s either upper side or lower side. It’s just a small screen. You can test it out easily as there are only a few options. Honestly, it really doesn’t matter if your mobile site is not getting enough traffic.
What’s the maximum number of ads allowed on mobile pages?
Again it is just a small screen. How many ads can you actually squeeze into that small mobile display? You should actually focus on generating more traffic if you hoping to increase earnings.
How can I improve the user experience on my mobile site?
Honestly, you won’t be improving user experience by placing ads. You only can try not to annoy users too much with ads placement.
P/S: The one big question that most Google AdSense publishers really want to ask is how I make use of multi-screen feature to increase my earning. At the end of the day it is all about maximizing profits.
September 10th, 2014
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When it comes to search engine, no doubt Google is the biggest player. Google is also the biggest profit maker online. We bloggers are always trying to make use of Google to make some money. Most of our money making opportunities online rely closely to Google’s behavior or algorithm. Any movement or changes within Google’s algorithm will greatly affect our income online. Thus we are always trying to keep up with any changes or updates from Google. While keeping an eye on Google, we continue to learn everything we can about search engine. Fortunately Google always provide all the information we need to understand the characteristic of their search engine. And sometimes Google will teach us more than just their search engine.
Check out the blog post title “Web Fundamentals and Web Starter Kit: Resources for modern web development” from Google Inside AdSense. If you are learning to create a mobile site, you should take a look at Web Fundamentals and Web Starter Kit by Google. It offers useful guidelines and articles to help create a successful mobile site. That is if you are trying to start an online business or trying to make money online, you will need to optimize your mobile site.
P/S: Google always provides simple and fundamental information. It is a good place to begin if you are just starting to create your own mobile site.